SMART+ is an innovative mobile phone brand born in South Africa, with its global product development 

and operations managed by Shenzhen TPHONE. The core team consists of industry experts from 

world-renowned companies such as Google, TCL, and HEDY, bringing profound R&D expertise and 

rich market insights. Leveraging a transnational collaborative innovation system and a precise 

understanding of user needs, we are dedicated to creating high-performance, high-quality, 

and cost-effective smart mobile devices for the African market.

With innovative technology and a stable user experience at its core, SMART+ continuously listens to user 

feedback, addresses pain points, and iterates products with precision. By integrating internationally 

advanced technical concepts with deeply localized services, we strive to provide African consumers with 

smart terminal products that better meet their needs, offer greater reliability, and serve as a vital bridge 

to Africa’s digital future.